Policies and guides

A communications policy is essential for municipal governments as it establishes clear guidelines on how to communicate effectively with the public, media, partners, and internal teams. Here are some key reasons why municipal governments need communications policies:

• Consistency and Clarity
• Public Trust and Transparency
• Crisis and Emergency Management
• Effective Public Engagement
• Internal Alignment and Efficiency
• Reputation Management
• Media relations
• Guidance for Digital and Social Media Use

You can roll it all up into one policy or have separate policies to best suit your needs. Your policies should cover essential issues such as communications standards, digital presence, social media, and media relations.

Once your policies have set the standards for your organization, guides for processes such as a writing and style guide, and an engagement tool kit will help keep everyone paddling in the same direction.